My Work

 

I’m an agile, adaptable content strategist who has worked with organizing ranging from scrappy startups to media giants. I have a track record of demonstrated success creating content strategy (both evergreen and campaign-based) for internal and client brands. I’m also proud of my ability to create content and strategies that drive real revenue growth - ask me about how I oversaw 404% YOY growth on CBC’s custom branded content business!

WORK EXPERIENCE

Sr. Content Marketing Manager → Clutch, Toronto, 2022-present
Content Marketing Manager → CBC, Toronto, 2018–2022
Marketing Manager → Juno College of Technology, Toronto, 2017–2018
Sr. Content & Social Manager → Sears Canada, Toronto, 2016-2017
Content & Community Manager → Well.ca, Toronto, 2015-2016
Social & Content Specialist → Spinrite, Toronto, 2012-2015

CBC x Van Houtte Coffee Roasters

Multimedia branded content execution produced for Van Houtte by CBC/Radio-Canada.

CBC x RBC x Notable Life

Interactive microsite featuring a contest and influencer and brand-focused content, produced for RBC.