Hi, I’m Cori.

I’m a Toronto-based marketing leader with a deep background in Content and Product marketing.

With over 10 years of experience across media, tech, and retail, I'm obsessed with bringing data, customer insights, and storytelling together to create compelling content that delivers strong ROI.

My Approach

I am curious, data-driven, empathetic, and collaborative. My approach to strategy is holistic, iterative, and rooted in data and audience insights, with a strong focus on distribution and user experience.

I believe that…

  • Content goes beyond the traditional marketing funnel - it’s an infinite loop, with a role to play in every single step of your customer journey.

  • Customer experience should inform everything that you do, from the products that you build to the content you produce and distribute.

  • Strong storytelling can make even the most complex topics digestible, compelling, and inspiring.

“What helps people, helps business.”

— Leo Burnett